I help businesses connect the dots in their digital marketing strategy, so all their digital efforts are in-sync and work efficiently to produce the best results possible. I'm based in Bristol, but work internationally.
This is my personal marketing blog. Expect to find posts about & thoughts on a wide range of digital marketing subjects, from more traditional digital topics, such asSEO, content marketing, and social media, through to more specific and less common subjects, like the use of digital in experiential marketing events, or the use of Virtual Reality in marketing. Be warned however, this is my personal marketing blog and may contain traces of nuts, the occasional industry rant, and even the odd rude word or two!
I’m Mike Gracia, a digital marketer, SEO consultant & digital strategist, with over a decade of experience in the industry. I’m a director in two tech companies & I also carry out a limited amount of select private digital & SEO consultancy work. I help brands & charities to develop digital strategies & implement robust, data-driven digital marketing campaigns that get results.
As well as working direct with brands, I also work on a consultancy basis to traditional, non-digital marketing agencies, providing digital support to their in-house teams, assisting at all stages, from ideation & pitch preparation, through to execution & reporting. When I take-on digital consultancy, it can be as a one-off review of digital strategy, or on-going consultancy.
Due to regular work as an agency partner, I’m of course comfortable working under NDA & non-compete agreements, either supplied by the partner, or using my standard NDA docs.
Whether you’re looking for tactical one-off consultancy or on-going digital marketing support, I can help. Having worked in digital marketing for over a decade, I’ve a broad range of experience in a variety of industries.
Would you like a review of your current digital marketing campaign? No matter whether it’s a campaign managed internally or via a digital agency, I can provide honest feedback and suggest improvements.
I can provide social media support in the form of social media reviews, strategy planning and social media execution across all major social media platforms.
I have a strong background in SEO & have worked on campaigns of all sizes, from local business through to international, multilingual campaigns. I have a data led approach with measurable results & can work hands-on or as a strategy consultant.
Short post: After a little Twitter humour (see below for the exchange between myself and @LisaDMyers), I couldn’t resist putting a little bookmarklet together to make Trump’s tweets somewhat less offensive and perhaps, help them to make more sense (well, they couldn’t make much LESS sense now, could they?). So, if you’re tired of reading…
This post is part 2 of ‘Small Scale SEO Log File Analysis’. Part one focused on installing ELK Stack on an Intel NUC, this post looks at what to do once ELK Stack is installed. I’ll outline several checks I like to perform when analysing log files and how I set up visualisations in ELK…
This is a 2-part blog post on running ELK Stack on an Intel NUC microPC, on a LAN (I’ll soon post a tactic I use to overcome dynamic IP addressing, as despite having a 300mb FTTH connection, BT won’t give me a static IP!). Part One (you’re already reading it… welcome!): Covers why the feck…
If you have a project you think I’d be a good fit for, or if you’d just like a chat about digital over a coffee, please fill in the form below: