This is my personal marketing blog. Expect to find posts about & thoughts on a wide range of digital marketing subjects, from more traditional digital topics, such asSEO, content marketing, and social media, through to more specific and less common subjects, like the use of digital in experiential marketing events, or the use of Virtual Reality in marketing. Be warned however, this is my personal marketing blog and may contain traces of nuts, the occasional industry rant, and even the odd rude word or two!
I’m Mike Gracia, a digital marketer consultant & strategist with over a decade of experience in the industry. I’m a director in two tech companies &I also carry out a limited amount of select private consultancy work. I help brands & charities to develop digital strategies and implementrobust, data-driven digital marketing campaigns that getresults.
As well as working direct with brands, I also work on a consultancy basis to traditional, non-digital marketing agencies, providing digital support to their in-house teams, assistingat all stages, fromideation &pitch preparation, through to execution & reporting. When I take-on digital consultancy, itcan be as a one-off review of digital strategy, or on-going consultancy.
Due to regular workas an agency partner, I’m of coursecomfortable working under NDA &non-compete agreements, either supplied by the partner, or usingmy standard NDA docs.
Below you can find a selection of digital marketing campaigns I’ve worked on, with the odd I’ve written on 3rd party websites thrown in for good measure. These are the campaigns I have express permission to publish details of, either from the brand or the partner agency. There are of course others under NDA agreements I cannot mention. Click a logo for more detail.
Whether you’re looking for tactical one-off consultancy or on-going digital marketing support, I can help. Having worked in digital marketing for over a decade, I’ve a broad range of experience in a variety of industries.
Would you like a review of your current digital marketing campaign? No matter whether it’s a campaign managed internally or via a digital agency, I can provide honest feedback and suggest improvements.
I can provide social media support in the form of social media reviews, strategy planning and social media execution across all major social media platforms.
I have a strong background in SEO & have worked on campaigns of all sizes, from local business through to international, multilingual campaigns. I have a data led approach with measurable results & can work hands-on or as a strategy consultant.